STEP #1:
It’s not another meal plan — it’s a 5-day mindset reset that makes you look forward to dinner again.
"I honestly thought this was going to be another one of those ‘cute ideas’ I’d start and forget about… but wow, I was wrong.
Having a goal, a pin to earn, and a community cheering you on, it pulled me right out of my dinner rut.”
- Jenn D., 3-Time Dinner Winner









…and I’ll ‘GIFT YOU’ The Tracker, The Quick-Start Guide, The Community, and The Collectible Pin To Give You The Best Chance Of Finally Winning Dinner In Just 5 Nights — Guaranteed!"

This challenge was designed for real women living real lives:
If you’re ready to finally feel in control of dinner again — without the guilt, stress, or overwhelm — THIS is the proven way to do it.
The Dinner Winner Challenge is a simple 5-night streak that helps you get dinner back on track-- one home-cooked meal at a time.
Each night you cook, you mark your card, and when you hit five in a row, you earn your collectible Dinner Winner apron pin.
Built on behavioral science and gamification, this challenge taps into the psychology of small wins—the same principles used to build lasting habits and real motivation (without guilt, rules, or perfection).
It's designed specifically for busy moms and women who:
• Are just starting out trying to cook consistently at home.
• Have tried meal plans, freezer sessions, grocery apps, or delivery kits that never stuck.
• Are tired of the endless noise telling you to cook perfectly or spend hours prepping.
This is the REAL DEAL — the first step for countless families who once asked, “How can I actually make dinner work in my real life?”

No one gives you a prize for meal planning, grocery hauling, and getting something (anything) on the table.
But we think that should change.
This Apron Pin is your official badge of honor 🏆 — proof that you’re the kind of woman who shows up for her people.
👉 Even when you're tired.
👉 Even when no one notices
👉 Even when you’d rather just eat cereal and call it a night.
We see you. And we made this just for YOU.
What are you waiting for- isn't it time you started getting celebrated!
AND - It's ALL YOURS FOR FREE!!
What's Inside:
Start your Apron Pin Collection — because showing up in your kitchen should count for something.



It's ALL Yours When You Start the Challenge Today...

Here's what's inside your $7 Challenge Kit:




"Hello, I thought I sent this to you before but I am technically challenged 😂.
Anyway, here is the second card.
I might not get another one right away. School and me going back to work at the school, sometimes gets in the way of a new meal every night. We might have to reheat leftovers 😕.
Thank you again! I am having a great time!!"
Lorie

"Good morning, Here is my Dinner Winner Challenge Card!
I am excited to start the Fall Challenge as well!
Thank you so much for all that you're doing to make cooking fun!!
Have a great weekend!
Lorie

"Thank you for always sending me so much support and positive energy!!
Your encouragement had made me feel so good and has encouraged me to try new recipes! My family is not complaining 😂
You're the best!!
Lorie

Where Behavioral Science Meets Real-Life Busy Kitchens.















Here's the thing...I know you're waiting for a catch, but really, there's NO CATCH!
We just want to do our little part to celebrate hard working, home cooks whose efforts are often overlooked because we know how important dinner time is and ALL that happens inside of the kitchen!
So, if we can keep you cooking, we consider that a job well done! 🙌 🙌
Try the challenge 100% risk-free.
If you don’t complete your streak, I’ll refund your $7 — no questions asked.
All you have to do is click the button, submit your info and let's make dinnertime even more rewarding!
👉 We’ll send your tracker and cheer you on from night one (which could be tonight!). And after that 5th dinner - we are going to celebrate you like the winner you already are!
Cheers From My Kitchen To Yours,
xo Michelle (Mom of 4 hungry kids & owner of Kitchen Billboards)
❤️ This challenge is brought to you by Kitchen Billboards, where aprons fit real bodies, and dinnertime finally counts for something.
Nope! Tacos, soup, grilled cheese, Instapot, freezer… all count.
No problem, just start again tomorrow — the point is getting your first streak going and after that the momentum has kicked in! We all know that starting is the hardest part, so get started and let us celebrate your streak after streak!
As soon as you complete your 5-night streak, we’ll ship your collectible apron pin. Just follow the directions inside your kit to let us know!




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